Why project management tools are important in digital agencies

With so many clients, projects and people to organise in the digital agency space, it is extremely beneficial to use a comprehensive project management tool to help ease the load. Throughout my previous experience, I have used various project management tools including Basecamp, Trello and Teamwork and whilst all of them offer different interfaces with their own special quirks, their general functionality remains the same.

We are using project management tools to facilitate better organisation

When I first joined a web agency, I shared this post illuminating on my first month on the job. I briefly mentioned that one of my first objectives was to action new processes that would help make everything more streamlined in terms of our delivery process.

Centralisation = Organisation

Having garnered feedback from the team, we all agreed that we were in desperate need of one centralised location, accessible to all, that housed important project information such as tech specs, Gantt charts, design files and sitemaps. Our new hub would also become the place for recording reactive changes and storing meeting notes, as well as housing dynamic Kanban boards featuring task tickets, all assigned and dated to the relevant developer, designer or marketer.

Enter: Notion

After briefly flirting with other PM tools such as Teamwork, Click Up and N Task, Notion was the firm favourite amongst the team as alongside project management functionality, it also offers other purposes beneficial to businesses such as a place to request annual leave and keep track of finances. Notion, for us, has acted as our main hub (an intranet if you like ) — and it’s brilliant.

Thanks to Notion, everyone within the agency now has a clear overview of where to find everything. Should we have people on annual leave, a key member of the team off sick, or somebody leaves the business, there is a permanent record of everything past and present that’s going on within our eco-system.

The right project management tool can make a big impact, in a short space of time

From a project delivery point of view, we use Notion in tandem with the popular time tracking and scheduling tool, Harvest and so with a combination of the two, we are well on our way to delivery greatness.

In short, a project management tool like Notion has not only helped our general organisation, but it has also massively aided both transparency and communication with the agency. Winner!

Writing about topics on digital marketing, working smarter, mental health & more. Freelance copywriter https://holliebradbury.co.uk/ and blogger

Love podcasts or audiobooks? Learn on the go with our new app.

Recommended from Medium

Why Community Is the Make-or-Break of Niche Marketing

How Brands Take Political Reputation Risks Successfully

Customer experience in times of crisis

Know Everything About WhatsApp Broadcast

Open Your Purse: The New Bare Minimum of Brand Activism

What we think about our ‘Culture’

How To Create Content Everyday

How to Make Money Fast for Free, No Job Necessary (Great for College Students)

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Hollie Bradbury

Hollie Bradbury

Writing about topics on digital marketing, working smarter, mental health & more. Freelance copywriter https://holliebradbury.co.uk/ and blogger

More from Medium

Organize your Gmail with Two Simple Steps

Row headers for your iOS Gantt charts

Dirt Simple Project Notes

Asana vs Monday.com